Erik

Owner/Operator of Sunset Marketing Works.

Getting Started with Google Ads for SMBs

Getting Started with Google Ads for Small and Midsize Businesses

Setting up Google Ads for SMBs starts with a key technical consideration. SMBs know that advertising online with Google Ads, Facebook Ads, and more is a great way to connect with their target audience, drive more opportunities, and grow their revenue.  Small and midsize businesses don’t always have the expertise or knowledge base to properly …

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Ungated Assets #4 - How Video has Impacted Leads and Sales

Ungated Assets #4 – How Video has Impacted Leads and Sales

Ungated Assets #4 – How Video has Impacted Leads and Sales Ungated Assets is an ongoing series that breaks down a compelling B2B marketing stat that’s been collected, validated, and made available to the internet at no charge. 86% of marketers have increased leads using video, 81% have increased sales*.  For this weeks Ungated Assets, …

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B2B Time Spent with Suppliers During Sales Cycle

Ungated Assets #3 – B2B Time Spent with Suppliers During Sales Cycle

Ungated Assets #3 – B2B Time Spent with Suppliers During Sales Cycle Ungated Assets is an ongoing series that breaks down a compelling B2B marketing stat that’s been collected, validated, and made available to the internet at no charge. Buyers are spending only 17% of their time* meeting with suppliers during B2B sales cycles. The …

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