Thoughts on B2B Marketing Spend through the Coronavirus Pandemic.

Thoughts on B2B Marketing Spend Through the Coronavirus Pandemic

“Full Steam Ahead” Probably Isn’t the Answer How many B2B emails have you gotten over the last month that either start or end with “companies who to continue to spend on marketing through the pandemic are better positioned for success” or something to that effect?  Companies are sending emails like this because they are obviously …

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